MAGN8
MAGN8
Client
MAGN8
CAtegory
Magnium supplements
ARTIST
Anny's Design Studio
Product Duration
1 - 2 Weeks
DESIGNING
The goal of this project was to create a visual identity for a sports-focused nutraceutical line aimed at post-training recovery. The core idea was to blend the aesthetics of athletic energy with the cleanliness and trust of pharmaceutical design.
A vibrant, energetic green—echoing the color and texture of tennis balls—became the central brand hue, symbolizing vitality and movement. The minimalistic packaging form and clean typography deliver a sense of precision and reliability. The logo is built on smooth, rhythmic shapes that evoke motion, serving as the brand’s main visual metaphor.
The goal of this project was to create a visual identity for a sports-focused nutraceutical line aimed at post-training recovery. The core idea was to blend the aesthetics of athletic energy with the cleanliness and trust of pharmaceutical design.
A vibrant, energetic green—echoing the color and texture of tennis balls—became the central brand hue, symbolizing vitality and movement. The minimalistic packaging form and clean typography deliver a sense of precision and reliability. The logo is built on smooth, rhythmic shapes that evoke motion, serving as the brand’s main visual metaphor.
DEVELOPMENT
I developed the entire visual and structural system for this product line — from branding to packaging mechanics and supporting materials. This included:
Logo creation and visual identity system, built around dynamic organic shapes reflecting movement and recovery.
Packaging design, including the matte plastic container, transparent capsule chamber, and the signature silicone lid with an embossed logo.
Typography and layout system, ensuring clarity, consistency, and pharmaceutical-level precision.
Color palette and material selection, reinforcing the sporty and energetic tone of the brand.
3D mockups and product visualization, showcasing the packaging from concept to near-production form.
Branded retail elements, including the shopping bag and block display, designed to maintain visual coherence across all touchpoints.
Every element—from the structural design of the container to the vertical logo placement on the shopping bag—was conceived and developed to create a seamless, recognizable brand experience.
I developed the entire visual and structural system for this product line — from branding to packaging mechanics and supporting materials. This included:
Logo creation and visual identity system, built around dynamic organic shapes reflecting movement and recovery.
Packaging design, including the matte plastic container, transparent capsule chamber, and the signature silicone lid with an embossed logo.
Typography and layout system, ensuring clarity, consistency, and pharmaceutical-level precision.
Color palette and material selection, reinforcing the sporty and energetic tone of the brand.
3D mockups and product visualization, showcasing the packaging from concept to near-production form.
Branded retail elements, including the shopping bag and block display, designed to maintain visual coherence across all touchpoints.
Every element—from the structural design of the container to the vertical logo placement on the shopping bag—was conceived and developed to create a seamless, recognizable brand experience.
PROBLEMS
Several key challenges emerged during the project:
Balancing athletic and pharmaceutical aesthetics—the product needed to look both energetic and safe.
Text readability against the translucent compartment filled with light capsules.
Creating sports-related visuals without tying the brand to one specific discipline.
Managing visual noise—bright tennis ball textures risked overpowering the packaging.
Several key challenges emerged during the project:
Balancing athletic and pharmaceutical aesthetics—the product needed to look both energetic and safe.
Text readability against the translucent compartment filled with light capsules.
Creating sports-related visuals without tying the brand to one specific discipline.
Managing visual noise—bright tennis ball textures risked overpowering the packaging.
Solutions
Implemented clean white typography, maintaining strong contrast against the capsules.
Added a structural silicone lid with a 3D embossed logo, enhancing premium feel and brand recognition.
Developed a universal sports visual language based on movement and freshness, not tied to a single sport.
Optimized composition in photography so that tennis balls create a sporty atmosphere without overshadowing the product.
Implemented clean white typography, maintaining strong contrast against the capsules.
Added a structural silicone lid with a 3D embossed logo, enhancing premium feel and brand recognition.
Developed a universal sports visual language based on movement and freshness, not tied to a single sport.
Optimized composition in photography so that tennis balls create a sporty atmosphere without overshadowing the product.
