Klarvia

Klarvia

Client
Klarvia Brand
CAtegory
Shoes Care Brand
ARTIST
Anny's Design Studio
Product Duration
2-3 Weeks
DESIGNING

For this project, I created the product design, packaging, and AI-based visualizations for Atlantic Klarvia Breeze, a sneaker deodorizer inspired by the freshness and purity of the ocean.
The main idea was to capture the essence of a sea breeze — clean, minimal, and refreshing — through both form and color.
The gradient of soft blue tones symbolizes clarity and freshness, while bold, vertical typography adds modernity and visual strength.

For this project, I created the product design, packaging, and AI-based visualizations for Atlantic Klarvia Breeze, a sneaker deodorizer inspired by the freshness and purity of the ocean.
The main idea was to capture the essence of a sea breeze — clean, minimal, and refreshing — through both form and color.
The gradient of soft blue tones symbolizes clarity and freshness, while bold, vertical typography adds modernity and visual strength.

DEVELOPMENT

The packaging and 3D concept were developed with a focus on simplicity, elegance, and functional communication.
I used AI tools to generate realistic visuals and product renders — carefully working with lighting, materials, and textures to reflect the natural freshness of the ocean environment.
This approach helped to achieve a lifelike result that visually connects the product to its “Atlantic Breeze” concept.

The packaging and 3D concept were developed with a focus on simplicity, elegance, and functional communication.
I used AI tools to generate realistic visuals and product renders — carefully working with lighting, materials, and textures to reflect the natural freshness of the ocean environment.
This approach helped to achieve a lifelike result that visually connects the product to its “Atlantic Breeze” concept.

PROBLEMS
  • The initial design didn’t strongly reflect the “Atlantic” and “breeze” idea.

  • The first color palette looked flat and lacked depth.

  • The first AI renders appeared too artificial and lacked atmosphere.

  • The initial design didn’t strongly reflect the “Atlantic” and “breeze” idea.

  • The first color palette looked flat and lacked depth.

  • The first AI renders appeared too artificial and lacked atmosphere.

Solutions
  • Introduced an ocean-inspired gradient and soft lighting to express movement and airiness.

  • Refined the color balance to create a natural, cool tone that feels fresh and clean.

  • Used advanced AI rendering techniques to achieve realistic lighting, shadows, and textures.


P.S Before Atlantic Klarvia Breeze, I designed the product and packaging for Atlantic Foam Sneaker Cleaner. Both products belong to the same line, sharing a consistent visual language — clean design, ocean-inspired tones, and a focus on freshness and clarity.

  • Introduced an ocean-inspired gradient and soft lighting to express movement and airiness.

  • Refined the color balance to create a natural, cool tone that feels fresh and clean.

  • Used advanced AI rendering techniques to achieve realistic lighting, shadows, and textures.


P.S Before Atlantic Klarvia Breeze, I designed the product and packaging for Atlantic Foam Sneaker Cleaner. Both products belong to the same line, sharing a consistent visual language — clean design, ocean-inspired tones, and a focus on freshness and clarity.

ALSO VIEW MORE WORKS
ALSO VIEW MORE WORKS

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